Made to Stick: why some ideas survive and others die / (Record no. 1974)
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000 -LEADER | |
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fixed length control field | 00257nam a2200097Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210921105356.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210913s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780099505693 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | IISER Bpr |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Heath, Chip |
245 ## - TITLE STATEMENT | |
Title | Made to Stick: why some ideas survive and others die / |
Statement of responsibility, etc | [by] Chip Heath |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | London: |
Name of publisher, distributor, etc | Arrow Books, |
Date of publication, distribution, etc | 2007 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 291 pages ; |
Dimensions | 20 cm |
500 ## - GENERAL NOTE | |
General note | Originally published: London : Random House, 2007. |
520 ## - SUMMARY, ETC. | |
Summary, etc | In the course of over ten years of study, Chip and Dan Heath have established what it is that determines whether particular ideas or stories stick in our minds or not, and this book is the outcome of their research. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Context effects (Psychology). |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Memetics. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Psychology. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Heath, Dan |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Source of classification or shelving scheme | Dewey Decimal Classification |
947 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
a | 599 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
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Dewey Decimal Classification | Vigyanpuri Campus | Vigyanpuri Campus | 21/09/2021 | 1 | 2 | 302.2 HEA | 004464 | 21/02/2024 | 18/01/2024 | 21/09/2021 | Books |